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Dr. Althea is a premium Korean skincare brand founded in 2014, inspired by the Korean national flower, Hibiscus syriacus (Althea). The brand combines modern skincare science with gentle, skin-friendly formulations through its “1:1 Skin Prescription System,” creating targeted solutions for different skin concerns. Dr. Althea focuses on nourishing and soothing the skin while supporting a healthy-looking skin barrier, with selected products featuring natural and vegan-certified ingredients. One of its popular products, the Dr. Althea 345 Relief Cream, is designed to provide comfortable hydration while helping soothe sensitive and blemish-prone skin.
Anua is a popular Korean skincare brand known for its gentle, effective formulas and carefully selected ingredients designed to support healthy, balanced-looking skin. The brand offers targeted solutions for concerns such as dark spots, uneven skin tone, excess sebum, enlarged pores, and skin texture. One of its popular products is the Anua Niacinamide 10% + TXA 4% Serum, recognized for its distinctive red packaging. Formulated with 10% Niacinamide and 4% Tranexamic Acid (TXA), the serum is designed to help improve the appearance of dark spots, post-acne marks, uneven skin tone, and dullness, while supporting a smoother, brighter-looking complexion.
Celimax is a popular Korean skincare brand known for its targeted, science-backed formulations created to address specific skin concerns. The brand focuses on ingredient transparency and develops products based on real customer feedback, helping create practical skincare solutions for everyday use. Celimax offers a range of products designed to support concerns such as acne, enlarged pores, dark spots, uneven skin tone, and signs of aging. One of its popular products is the Celimax The Vita-A Retinal Shot Tightening Booster.
Biodance is a Korean skincare brand known for its innovative, skin-focused formulas and intensive hydration solutions. The brand combines carefully selected ingredients with modern skincare technology to create products that help improve the appearance of dryness, dullness, uneven texture, and skin sensitivity. Biodance is especially well known for its bio-cellulose and hydrogel face masks, designed to closely adhere to the skin and deliver nourishing ingredients while providing a refreshing, comfortable skincare experience. Its popular Biodance Bio-Collagen Real Deep Mask is designed to provide intense hydration and support smoother, firmer-looking skin.
Beauty of Joseon is a popular Korean skincare brand inspired by the beauty traditions of the Joseon Dynasty, combining traditional Korean Hanbang ingredients with modern skincare technology. The brand focuses on creating gentle, lightweight formulas that help hydrate, nourish, brighten, and maintain healthy-looking skin. Its products often feature ingredients such as ginseng, rice, green tea, propolis, and rice water, selected for their skincare benefits. One of its most popular products is the Beauty of Joseon Relief Sun: Rice + Probiotics, a lightweight daily sunscreen designed to provide UV protection while leaving the skin feeling hydrated and comfortable.
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